Features
& Benefits
Sell Data Spots. Generate New Ad Revenue.
The Impulse Radio Datacast Server has tools you need
to generate a brand new kind of visual radio advertising. Its end-to-end
advertising solutions allow you to sell and integrate data advertising
seamlessly into your broadcast on both the local and network levels.
Increase Listenership.
IBOC digital radio will help you, the broadcaster,
increase listener loyalty and retention by giving you the ability to
augment your programming with visual and text data like synchronized
program information or independent news, traffic, weather, contests
and more.
It's easy to create program associated data.
Easy to use.
Time and resources in any radio broadcast environment
are valued and limited commodities. With this in mind, the Impulse Radio
Datacast Server was developed with the expertise of seasoned radio station
veterans to integrate easily with a studio automation system.
The result: an invaluable, intuitive, and easy to use data service management
tool. Its functionality ranges from the ability to require only limited
human interaction all the way to a fully functional live-assist mode.
- Program Managers can set up one-time default settings that match
a station’s image
- Sales Reps easily enter data spot orders in the office or on the
road
- On-Air talent can access the Gateway in the studio to augment live
programming
Compatible with future IBOC functionality.
The Datacast Server is built for the future. Impulse
Radio working closely broadcasters, as well as the electronics companies,
automotive companies, and iBiquity Digital to create open standards, so
you don’t have to worry that your Datacast Service won’t be ready to broadcast
your revenue generating entertainment to the receivers of the future.
- Tag and create on demand audio
- Expanded Backseat, boom box and home stereo applications
- Manage bandwidth for multiple and subscription data services
- Commerce capabilities
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© 2002 Impulse Radio. All Rights
Reserved.
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